The Spring Summer 2017 campaign is based on the life of Brandon’s close friend and muse Riley Montana. The model is captured throughout her hometown of Detroit, Michigan among her family in a cinéma vérité style while musing on the nature of stars. The video, accompanied by a print campaign, is deeply personal and shows her evolution as a woman from Ebony Riley to Riley Montana.
“I’ve spent so much time with Riley and we talked about our lives and similarities. I realized that she’s the embodiment of the woman I design for. The woman who, no matter what she’s been through, puts on the clothes with her head held high.”