Brandon Maxwell is a luxury women’s ready-to-wear label launched in New York in 2015. The brand was born out of the desire to make women feel beautiful, sophisticated and powerful, with timeless garments that are impeccably tailored. With a focus on craftsmanship, the entire collection is designed and produced in New York City.
Surrounded by immaculately dressed women from a young age, Maxwell was captivated by the women who passed through the boutique where his grandmother worked in Longview, Texas.
He went on to study photography at St. Edward’s University in Austin and began assisting stylist Deborah Afshani in 2009, followed by Edward Enninful, and then Nicola Formichetti in 2010. Maxwell has acted as the fashion director to Lady Gaga since 2012.
Inspired by the strong women Brandon surrounds himself with, his inaugural Spring 2016 collection established an aesthetic defined by sharp tailoring and sculptural details. Each season the designs evolve but the muse stays the same.
The brand is worn by many influential women, including Michelle Obama, Jennifer Aniston, Reese Witherspoon, Oprah Winfrey, Kate Hudson, Lady Gaga, Gwyneth Paltrow and Uma Thurman, among many others.
“The goal for me has always been to start a young, true American luxury brand that lives on.”
Brandon was awarded the 2016 Fashion Group International Rising Star Award for Womenswear, the 2016 CFDA Swarovski Award for Womenswear, and was named a finalist for the 2016 LVMH Prize.